Our community
Community contribution and development
Community investment and development is paramount at stc, and features prominently into the Group’s corporate strategy, particularly under the strategic objective of “enriching people’s lives” for better sustainability. Our strategy for ensuring the best community development results is based on six key pillars: Education, Environment, Sports & Health, Entrepreneurship, Community Development, and Youth Empowerment. In addition, stc’s Community Investment Policy statement further enables support for issues that are deemed most relevant to long-term, business objectives and where the greatest impact can be felt.
In 2023, stc contributed more than SAR 14 million towards community programs across Saudi Arabia, reflecting the company’s commitment and ambitious strategy to develop communities and maximize positive impacts on the people within them. We reached 8 more cities over the past year, bringing the total to 64 cities, across 12 districts, that have benefited from these programs, including remote and underserved locations.
Sponsorship
stc’s approach to sponsorship is guided by the company’s Sponsorship Policy and Strategy for Relations and Partnerships, with a focus on evaluating potential sponsorships while assessing reputational and noncompliance risks.
In 2023, we proudly sponsored 111 projects spanning across the KSA, Bahrain, and Kuwait. These sponsorships demonstrate our serious commitment to deliver positive impacts for the communities we operate within. Through our sponsorship support, we aim to influence and bolster programs and initiatives that hold significant importance to our communities, focusing on key areas such as investment, sectoral development, and recruitment.
Social development across KSA
In Saudi Arabia, 11 flagship programs have been established as of 2023, with each strategically deigned to address critical issues and opportunities across four overarching themes. These programs serve as pillars for creating long-lasting impacts that positively affect local communities and the environment.
Our flagship programs across KSA
Technical enablement program
2023 social impact
Smart truck
2023 social impact:
Knowledge sharing program
2023 social impact:
Educational grants
Overview of social impacts from educational grants:
Electronic waste recycling and refurbishment
In 2023, the following impacts were realized:
Medical cameras
social impact:
Speed up the patients’ access to the service and obtain appropriate treatment without the need to travel to specialized hospitals.
Reduce high waiting lists due to the increase in the number of patients and the scarcity of specialization.
Home renovation
Number of renovated Homes (contributed towards by stc) 40
ImpactU
No intake in 2023, however since the program started
Volunteering platform
Furniture donation
2023 Impact
Jood Eleskan
2023 social impact
stc supported in installing 2 devices with a value of SAR 160,213 in hospitals and health centers within the Jazan region, as as a continuation of social investment efforts in the field of health.
In 2023, in addition to providing donations, we also used our digital communication channels – internally through the SMS messaging centre and externally through social media accounts – to raise awareness and encourage greater donations for this national initiative.
Social development across stc Kuwait
In collaboration with the Ministry of Education and other partners, stc Kuwait hosted a Graduation Ceremony to honor the 100 top students in 2023.
Additionally, stc Kuwait implemented several community-focused initiatives, including a Back to School program providing essential supplies to students, a summer camp offering developmental activities for youth, Ramadan Charity Campaigns aiding families in need, a Special Needs Graduation celebrating students with disabilities, support for orphanages with resources and mentorship, and housing initiatives for the elderly to improve their quality of life.
In 2023, stc Kuwait also organized a Paddle Tournament for people with special needs, in collaboration with the Public Authority for Disability Affairs
Social development across stc Bahrain
stc Bahrain’s dedication to positive community change is showcased through its comprehensive CSR strategy, focusing on four main pillars: Family, Eco, Tech, and Community.
stc Bahrain’s commitment to youth and education were further shown in 2023 with Battle of the Schools and partnerships with Al Sanabel Orphan Care Society.
The Ramadan program Ana Laha, which has reached nearly 150 million views, and stc Bahrain’s Internship Program, which offers professional development opportunities to students,
